NewBlue Inc.
NewBlue Inc. is a software editing company within the broadcast industry that helps bring ease and creativity when it comes to designing cutting edge graphics for those working behind the scenes. The company’s brand identity was maintained consistently throughout the design process when designing promotional material from web banners, engaging email blasts, to monthly newsletters.
Motion Graphic Collections
Graphic template collections that were created to add to the company’s existing library using a thorough trend research report, searching high and low for current graphic trends. From there a graphic collection was designed to be implemented into the software and to be sold separately online as an add on product. The collections were made for live and post production video editors from news stations to corporate panel presentations.
Chromabeat
Chromabeat’s inspiration pulls from college and non-profit radio stations, where there is flexibility to have more fun within branding and designing a certain look rather than what is seen at a corporate level. Bright colors and a slight nod to 90’s graphics keeps viewers engaged with eye-popping visuals.
Eclipse
The Eclipse collection was made for those in the corporate world, from large to small establishments. It was designed to reach an audience with a professional but open minded perspective, perhaps for start ups or younger companies. These graphics were to be used for virtual meetings and/or event presentation panels.
Reel Motion
The Reel Motion collection was inspired by popular film titles during 2024 to 2025 for those working in post production. Cinematic imagery by combining expressive display type, inventive masking techniques, and video-centric effects were used to give that industry professional look.
Strata News
Strata News was designed for those in the live broadcast industry delivering a cutting edge aesthetic using curved shapes and a pastel colorway. The collection possess journalistically driven templates—designed to elevate storytelling with clarity, elegance, and impact.